The judges were impressed by the owner’s well rounded and dedicated approach to the business’s day to day operations. As well as the comprehensive approach taken to business planning, including a commitment to personal, professional, and staff development during difficult trading times. The owners invested in the use of technology to improve research, automate processes and this helped them to adapt when required during Covid and Post Gabrielle. The resilience and adaptability shown over the last few years to overcome market shifts, including the sudden and complete loss of its customer base, was remarkable. To grow the business amongst the disruption was impressive. Takaro Trails is an exciting business that has great prospects for the future.